Ziwei Cong

Assistent Professor of MarketingMcDonough School of BusinessGeorgetown University
Hariri 578, Washington DC, 20057

I am an Assistant Professor of Marketing at McDonough School of Business, Georgetown University. My research areas include content economy, digital platforms, user generated content, recommendation algorithms. My research combines methods from statistics, econometrics, and machine learning, and has been published in leading Marketing journals (e.g., Journal of Marketing Research).

I am the winner of the 2021 Vithala R. and Saroj V. Rao ISMS Doctoral Dissertation Award, the runner-up of the 2020 Shankar-Spiegel Dissertation Proposal Award, and the finalist of the 2020 Best Doctoral Dissertation Proposal Competition at the American Statistics Association (Marketing Section). I have served as an ad-hoc reviewer at Marketing Science and Management Science.

I would love to chat about potential collaborations, research, consulting opportunities, or other questions you may have.